Like any skilled profession, graphic design has a learning curve that can result in several common beginners’ mistakes. These gaffes may range from how you approach your design to the relationships you form with your clients. Here are 6 of the top major mistakes prevalent among young graphic designers, and how to avoid them.
1. Messy Design Elements
New graphic designers often go above and beyond to please new clients and showcase their talents. However, left unchecked, this eagerness can lead to overdesign and even a bit of chaos. So keep your focus on implementing a simple and clean design, unless your client specifies otherwise.
2. Failing to Sign a Contract
Unfortunately, graphic designers don’t always protect themselves with client contracts. Be aware that, without a contract, unscrupulous clients could short you or take your work without proper compensation. Although you may think that asking a client for a more formal agreement involving a contract might scare them away, it’s important to get one signed anyway.
3. Stock Image Overuse
As a web designer, it’s tempting to use simple stock photos. Unfortunately, the best stock photos are already being used across the web, which can detract from the originality of your web design. If possible, include your own images. Take them yourself, if feasible, or, if your budget allows, partner with a photographer you know and trust. Let your client know that you’re putting extra time and effort to deliver them personalized images, and they'll notice the difference.
4. Stale Designs
As a graphic designer, you may have a great sense of aesthetics, but it's also important to stay on top of the latest trends to make sure you offer something fresh. Creating a design that stands out from the competition can be one of the single best ways to keep clients happy.
5. Not Understanding a Client’s Needs
Always check and double-check that you fully understand your client’s needs before producing a design. Build a roadmap of your graphic or web design plan and make sure your client is on board. This will help you please the client the first time around and help you avoid costly redesigns.
6. Not Knowing Your Limits
You may want to take on a lot of work, but it’s important to set deadlines you can meet and tackle projects that are within your skill set. Over time, your knowledge of graphic design will grow and you’ll be more comfortable tackling more complex projects. Until then, know your limits.
Remember, everyone makes mistakes. It's an unavoidable and essential part of learning something new, but you can always learn from the mistakes of those who come before you! To really up your design game, consider earning a degree in the area of Graphic & Web Design. Explore our programs today!